Ok, so you have your niche already picked out. You’ve done the following:
- Found Some Niches
- Looked at Commercial Intent
- Looked at Keyword Competition
Let’s address a few final questions you might have about this process.
‘Should I make more than one website’
If you’ve found multiple keyword niches (completely different ones), I fully encourage you to create a website about each one. The only limitation here is only create as many websites as you can shower with love, care, and attention. What we do NOT want to do here is to create so many websites about so many different topics you can’t reasonably fully develop each one and your time is spread thin.
When I first got into this make money online thing, way back about 2008, I created as many websites as I possible could. There was a loophole in Google search where you could register exact name domain names for keyword niches and you could rank near the top of google search for that one keyword in only a few weeks, couple months time. At one point, I created about 210 websites in about 4 months. At my peak, I had over 400 websites.
But about 99.9 percent of those websites were complete garbage. On just about every single one of my websites, there were only 3 or so pages of hastily rewritten content (content taken from other websites that I rewrote for each website).
Well let me tell you what happened. I almost every single one of those websites was eventually banned by Google (they were removed from the google search engine by Google employees), or suffered some hideous Google search engine penalty as the years progressed (the websites I created were exactly what Google was trying to stamp out of their search engine to keep the results high quality) and I eventually EVEN had my Adsense accounts banned.
So what i’m trying to say is you want to really build QUALITY websites that offer real value to your readers — the more value, the better. If you try and create websites that don’t offer any real value to the readers, you are not building a sustainable business. We are in this for the LONG haul, not the short one.
‘I don’t know anything about the niche, Can I still make a website about it?’
It doesn’t matter if you really don’t know too much about that topic you are making a website about NOW (you can learn and become an expert in the process of making the website and writing content for it), but it’s VITAL you create a very high quality website that puts the reader first and you making money as second.
If you manage to find a niche that you know a lot about or a niche that you have some passion about (and the niche meets the criteria 1-3 given at the beginning), then even better. Some of my best websites were websites about topics I had a real interest in myself or wanted to learn about.
The bottom line is that it’s a hell of a lot easier to write (good) content for and spend time building a website about a niche you actually are interested. And even more so if it’s a niche topic you really already know a lot about.
For example, you could be a marathon runner. Creating a website about how to be a marathon runner is a natural thing to do because you KNOW the subject intimately. Or maybe you are a security guard and create a website about how to pass the security guard training test. Or maybe you love gardening and can create a website about growing crops. Or maybe you are a coffee connoisseur and can write an awesome blog about finding and making the best coffee.
The bottom line is don’t ignore your passion when it comes to making a website. Yes, there are a number of mechanical test you follow to choose what looks to be a good niche for making money. But if its about a topic so dry and boring you won’t be able to muster the energy to write content for, then you are wasting your time.
‘Create a website about something you are passionate about’
Now, if you really know a LOT about a specific topic AND it looks like there is SOME commercial opportunity there — people are searching for something and you can provide answers with your website and there is some means of making money — then by all means jump into the niche and create a website about it. Just keep in mind the keyword competition — if you are passionate about a niche with a huge amount of competition, you are going to have to work your butt off for a LONG time to get anywhere in the search engines.